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Community Insights

Monday, July 30

Apple Wallet Enhancements

As part of Paciolan’s ongoing commitment to improving the overall consumer experience, we’re excited to announce the latest enhancement to…

Tuesday, July 24

PMI Entertainment Group Grows Data Set and Increases Awareness of Events

PMI Entertainment Group (PMI) is running a month-long series of summer promotions for the Resch Center by using PAC Social to create a contest hub featuring…

Tuesday, July 17

Making the Most of Creative Content

Every great digital advertising campaign has to have three components: the engine powering it behind the scenes, proper targeting and creative. While…

Tuesday, July 10

Using Audience-Specific Creative to Tailor your Campaigns

When strategizing for your programmatic marketing campaign, there are many ways to implement creativity. One way is to tailor your retargeting creative…

Thursday, June 28

Paciolan Pilots New Handheld Tech

Paciolan recently visited Pocono Raceway to do a field pilot with our new Android-based handheld scanner for Access Management, the Janam XT2+. …

Wednesday, June 13

The Importance of Subscription Management

Have you ever signed-up to receive emails from an organization and instead of receiving the information that you’ve requested, received something…

Wednesday, June 6

Product Spotlight - Ballena Integration

In January 2018, Paciolan launched the Beta phase for a new Ballena integrated seat selection process for season tickets. Since then, more than 10 beta…

Tuesday, June 5

Paciolan and NACDA Webinar Wrap-Up

Leading up to the NACDA & Affiliates Convention at the end of this month in Washington D.C., Paciolan partners with NACDA (National Association of…

Thursday, May 31

NJSO Launches PURL

New Jersey Symphony Orchestra launched a reengagement campaign for unrenewed subscribers utilizing its first Personalized URLs (PURL) in late March.

Wednesday, May 30

Email Best Practices for Mobile Success

Starting a new marketing platform or updating your assets can be a little overwhelming. In this article, we’ll share some valuable facts and recommendations…

Thursday, May 17

How YouTube Influences Your Audience

The amount of time consumers spend watching video online is growing. Research shows consumers purchase intent is persuaded by online video (YouTube).…

Tuesday, May 15

Creative Options for Social Marketing — Facebook and Instagram

Social Marketing has opened up a whole world of opportunity to reach fans where they already spend much of their time.  Social ad placements work…