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Community Insights

Tuesday, Sep 11

Email Clipping: What and Why?

You have an important email you’re preparing to send out. You’ve noticed occasionally that when previewing it in Gmail, it appears to…

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Wednesday, Sep 5

How Digital Works: The Mechanics Behind The Magic

In the PAC Blog, we have previously dived into best practices and examples surrounding digital marketing strategies. It’s one thing to see the polished,…

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Thursday, Aug 23

Digital Marketing Metrics – The Basics

Looking at a marketing report can be overwhelming. A discussion between marketing specialists usually involves acronyms, pixels, sizes and percentages.…

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Thursday, Aug 16

Event Prep for a Successful Season

This week’s Learning Center Series webinar looked at top tips on preparing for a successful season.   John Chermak, Applications Specialist…

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Thursday, Aug 9

The Digital Customer Journey: A Full Funnel Approach

One of the biggest advantages of leveraging digital marketing to drive ticket sales is measurability. The ability to identify each advertisement a potential…

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Monday, July 30

Apple Wallet Enhancements

As part of Paciolan’s ongoing commitment to improving the overall consumer experience, we’re excited to announce the latest enhancement to…

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Tuesday, July 24

PMI Entertainment Group Grows Data Set and Increases Awareness of Events

PMI Entertainment Group (PMI) is running a month-long series of summer promotions for the Resch Center by using PAC Social to create a contest hub featuring…

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Tuesday, July 17

Making the Most of Creative Content

Every great digital advertising campaign has to have three components: the engine powering it behind the scenes, proper targeting and creative. While…

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Tuesday, July 10

Using Audience-Specific Creative to Tailor your Campaigns

When strategizing for your programmatic marketing campaign, there are many ways to implement creativity. One way is to tailor your retargeting creative…

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Thursday, June 28

Paciolan Pilots New Handheld Tech

Paciolan recently visited Pocono Raceway to do a field pilot with our new Android-based handheld scanner for Access Management, the Janam XT2+. …

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Wednesday, June 13

The Importance of Subscription Management

Have you ever signed-up to receive emails from an organization and instead of receiving the information that you’ve requested, received something…

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Wednesday, June 6

Product Spotlight - Ballena Integration

In January 2018, Paciolan launched the Beta phase for a new Ballena integrated seat selection process for season tickets. Since then, more than 10 beta…

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