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July 29, 2020

Thought Leaders: Episode 12 with Michal Lorenc

Hear from Michal Lorenc, Head of Industry - Ticketing & Live Events at Google, as he shares insights on consumer behavior, emerging trends, and innovative shifts with mobile and data in the live events industry. Michal stresses the critical nature of communicating and marketing to fans and patrons right now to keep them engaged and excited for the future.

Tune in to learn more about diversifying revenue streams, opportunities to increase donations, building new fan bases, and so much more.