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News & Updates

Friday, Dec 11

Marketing Automation Year in Review Campaign

Get ideas for a "Year in Review" engagement email to wrap up 2020.

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Friday, Dec 11

Thought Leaders - Tech Talks: Take 1 with Ye Cheng

What does "The Queen's Gambit" (Netflix's hit show about competitive chess) have to do with Paciolan's engineering philosophy? More…

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Thursday, Dec 10

New: Print Now!

Empower front line operators to serve patrons by quickly reprinting tickets.

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Wednesday, Dec 9

"We Must Reduce Our Consumers' Friction."

RECAP of some of the key takeaways from the NCAA Sales and Marketing Webinar on Dec. 9th.

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Tuesday, Dec 8

Thought Leaders: Episode 21 with George Baker & Chris Elliston

George & Chris share how the first and last touchpoints of the customer journey at live events are evolving quickly for fans/patrons and organizations…

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Monday, Dec 7

Moving Forward: Considerations and Best Practices for Contactless Entry

Venue access needs the ability to minimize close personal interactions, support social distancing, & provide a safe and hygienic experience for all.…

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Tuesday, Dec 1

Optimizing Revenue Generation & Marketing for 2021

Join us for an interactive discussion on a recap of navigating COVID-19 during the 2020 football season + beyond.

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Tuesday, Nov 24

Thought Leaders: Episode 20 with Ari Daie

Ari discusses the main drivers pushing us and technology to innovate & highlights community members leading the way.

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Thursday, Nov 19

Thought Leaders: Episode 19 with Brendan Bruss

Brendan shares the keys to success plus stresses that we need to 'plan to be flexible' as guidelines shift over time.

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Tuesday, Nov 17

21 Days to Prep for the 21 Season: Data-Driven Digital Marketing

This portion of the 21 Days to Prep for the '21 Season blog series highlights the digital marketing strategies you can utilize to promote season ticket…

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Friday, Nov 13

21 Days to Prep for the 21 Season: Renewals, New Business, Salesforce, and You

The launch of any new season brings its own unique circumstances, and the upcoming season is undoubtedly no exception.

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Wednesday, Nov 11

Leveraging Secondary Market Behavioral Data to Increase Primary Market Ticketing Revenue and Sell-Through Rates

With the evolution of big data, it's essential to capture & understand consumer buying behavior to price & manage ticket inventory.

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