top of page


Fundraising Documents: Less Busy Work, More Relationship Building
Picture this: Your major gifts officer has a meeting with a seven-figure donor in 30 minutes. She needs an account summary showing giving, membership, priority points, ticket purchases, and lifetime commitment values. The process? Run an e-query report. Export to Excel. Open the mail merge template (assuming it's updated). Format the document. Check for errors. Print. Hope nothing looks off.
Jason Chang
Jan 212 min read


BARK LOUDER: Growing an Athletics Brand Through Exceptional Fan Focus
“Bark louder” is Louisiana Tech University’s call to their fans to show up and contribute their talents toward the goal of advancing their athletics brand. Prior to partnering with Paciolan, LA Tech (“LAH Tech”, not “EL-AYE Tech”) had multiple challenges to deal with in order to enable this call-to-action for their students, fans, and donors.
Jason Chang
Jan 74 min read


Marketing Insights Join PAC io: Email Engagement Dashboard
The Email Engagement Dashboard advances PAC io's commitment to holistic insights across your operations.
Victoria Ho
Dec 16, 20253 min read


The All-New PAC io Fundraising
PAC io Fundraising ushers in a new modern experience for both operators and donors.
Jason Chang
Dec 11, 20252 min read


Introducing PAC io Maps
PAC io Maps makes big strides on the efficiency front by eliminating the need for copy cases by allowing clients to easily copy existing PYO maps.
Jason Chang
Dec 4, 20252 min read


Add-ons: How to Grow Revenue Without Risking Checkout Conversion
Steve Krug argued in "Don't Make Me Think”, a guide for web usability, that people don't want more choices. They want the right choices. In the quest to maximize AOV (average order value) and grow revenue it can be tempting to pack in as many cross-sell add-ons to a cart as possible.
Jason Chang
Sep 17, 20255 min read


Your Venue Has a Story to Tell: Introducing Venue Maps
Venue Maps brings visual clarity to your event performance by overlaying seat-level sales and attendance data directly onto your venue layout to show you what's selling, what's not, and where your best opportunities lie.
Victoria Ho
Aug 20, 20252 min read


Purdue's Data Clean Up Improves Sales Efficiency and Fan Experience
It’s time for renewals and you start at the top of the season ticket holder list only to find multiple accounts for that fan. Are they the same person or is this multiple people with the same name?
Jason Chang
Aug 19, 20253 min read


Ballena Everywhere: One Map, Every Touchpoint, Zero Friction
Your fans don't care where they buy their tickets. They just want to know what they're buying. The Visual Confidence Gap 82% of...
Kristof Warbritton
Aug 15, 20253 min read


How Michigan Athletics Built a Winning Data Strategy by Breaking Down Silos
Michigan's success story proves that when different departments like marketing and ticketing break down silos and work from shared, actionable insights, they unlock data's true potential to drive revenue growth and fan engagement.
Victoria Ho
Aug 7, 20253 min read


Introducing Push Notifications via Eloqua for SIDEARM Apps!
Send targeted SIDEARM mobile app push notifications directly from within Oracle Eloqua!
Kyle Murphy
Jul 22, 20251 min read


How to Successfully Design the Perfect Apple Enhanced Pass
Apple Enhanced Passes are transforming mobile ticketing with bigger artwork, Live Activities, and passes that actually feel alive in...
Kristof Warbritton
Jul 17, 20253 min read


The Overture to Effortless Entry: How The Gogue Center Composed a Seamless Patron Experience with NFC Ticketing
For performing arts venues, the event day patron experience begins well before the moment the curtain rises. The Gogue Performing Arts Center at Auburn University, a 1200-seat facility, understood this and transformed their entry process from a source of stress into a seamless prelude to great performances. The Challenge: Long Lines, Frustrated Patrons, and Stressed Staff Imagine a packed house, minutes before showtime. The anticipation and excitement for the show should be b
Kristof Warbritton
Jun 6, 20253 min read


How Texas Athletics Delivered Faster, Smoother Game Day Entry for 1.3 Million Fans with NFC
The Challenge: Game Day Bottlenecks It's game day at DKR Memorial Stadium or the Moody Center. The energy is electric - as any Texas Athletics event is. Instead of sapping that anticipation and excitement, how do they keep the momentum and energy building during entry? Like many major programs managing massive crowds, they faced the familiar challenges of optimizing gate flow and coordinating ticketing across multiple channels. Third-party brokers brought variety to the tick
Kristof Warbritton
Jun 6, 20253 min read


Paciolan iQ 🤝 Eloqua
Learn about the new Paciolan iQ Attribute CDO that combines the power of Paciolan iQ with the accessibility of Eloqua!
Christopher Carney
May 29, 20251 min read


An Afternoon with Agentforce
Hear all about the Pac Admin team's recent afternoon getting hands on with Salesforce Agentforce!
Christopher Carney
May 27, 20252 min read


SeatGeek Sales Dashboard: Your Window Into the Secondary Market
The SeatGeek Sales Dashboard connects primary and secondary market data to reveal the complete story of your ticket sales.
Victoria Ho
May 21, 20252 min read


Enhancing Your Digital Checkout: Features That Boost Revenue and Delight Fans
Remember the excitement at PACnet 2025 when we showcased our advanced seat selection technology? Well, the results are in, and they're...
Product @ PAC
May 6, 20253 min read


Protecting Fan Investments: Paciolan’s Partnership with Protecht
Paciolan's official ticket insurance partner—FanShield powered by Protecht—offers a solution that's simple to activate yet creates additional revenue streams while reducing your customer service workload.
Victoria Ho
May 2, 20253 min read


The Full Fan Picture: How UW Athletics Turns Data into Action
See how University of Washington puts their fan data into action with the Affinity Score Dashboard.
Victoria Ho
Feb 19, 20253 min read

We love keeping up to date on everything going on in our communities and their industries.
In fact, the only thing we love more is sharing those latest updates with you!
bottom of page