Introducing Push Notifications via Eloqua for SIDEARM Apps!
- Kyle Murphy

- Jul 22
- 1 min read
Updated: Aug 7

We understand that reaching your audience with targeted messages can be a complex process, especially when managing multiple platforms.
We're excited to announce a new enhancement that streamlines connecting with your fans while simultaneously driving action within your SIDEARM apps: Push Notifications via Eloqua.
Send targeted push notifications directly from within Oracle Eloqua, eliminating the need to switch between tools and simplifying your operations. Now, you can integrate app push notifications into your existing communication strategy, alongside email, from one centralized location!

Here's how this feature solves your challenges and drives results:
Simplified Operations: No more exporting and importing! All push notification actions can be completed within Eloqua, making your workflow smoother and more efficient.
Targeted Messaging, Higher Action Rates: By leveraging your established Eloqua segments, you can deliver highly relevant messages to specific user groups at optimal times. This precision drives increased action and engagement.
Don't just take our word for it:
Early Access clients have reported higher response and engagement rates. For example, one early access client saw a 10x boost in engagement, with open rates jumping from 1.5% to 15% on average, when comparing targeted push notifications powered by Eloqua versus those sent in bulk!
This feature is available NOW to all Paciolan marketing automation customers with a SIDEARM NextGen app and Paciolan SDK v5.
For more information on how to send push notifications through Eloqua, please reference the PAC Community.










