September's Marketing Best Practices

Jersey Reveal Social Campaign

Fresno State launched a social campaign using their blackout jersey reveal to sell tickets to their game against San Jose State later in the season. This early flight generated 165 conversions and a ROAS of $10.67.

For more information please reach out to your Digital Marketing Specialist.

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Sellout Tracking Communication

Charlotte implemented a sell out call to action and included a sales tracker and links to remaining games to push remaining inventory.

For more information please reach out to your Marketing Automation Specialist.

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NIL Student Athlete Resource Page

Villanova created an Eloqua landing page to house all relevant NIL information and resources for their student-athletes.

For more information please reach out to your Marketing Automation Specialist.