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April's Marketing Best Practices



Season Ticket Change Request Landing Page + Form

West Coast Entertainment launched a personalized landing page with an embedded Eloqua form, allowing subscribers to view their current season ticket details and submit change or upgrade requests in one streamlined experience. Pre-populated subscriber details including performance date/time, seats, bill plan, price level, and account information, make it easy for patrons to review their package and submit updates in one place.

Results (Day 1): 430 page views, 282 visitors, 5+ minutes average time on page, and 144+ form submissions. 


For more information, please reach out to your Marketing Automation Specialist.


NFL Draft Geofence Campaign

With the 2026 NFL draft happening in the city of Pittsburgh, Pitt is running a meta lead gen campaign to grow net new contacts in their database.

We generated 928 leads through our Eloqua page throughout draft weekend.


For more information, please reach out to your Digital Marketing Specialist.


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