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University of San Diego Athletics to Partner with Paciolan for Enhanced Ticketing Solutions

IRVINE, Calif. (June 9, 2025) — University of San Diego (USD) Athletics announced today a partnership with Paciolan, the leading mobile ticketing, marketing and fundraising solution provider, to deliver an industry-best ticketing system to serve USD Athletics and other live performances and sporting events facilitated by the Toreros. The collaboration aims to enhance the ticketing processes and overall experience for all events by embracing Paciolan’s comprehensive suite of solutions and offerings.

 

Under the partnership, Paciolan will offer innovative ticketing options, providing attendees with a user-friendly and efficient way to access events. Paciolan’s digital ticketing technology enables users to purchase tickets, receive them instantly via text, and scan their tickets at the venue using best-in-class NFC technology. Additionally, users can manage their accounts directly from their mobile device to easily transfer or exchange tickets with family and friends.

 

“We are extremely excited and thrilled to partner with Paciolan as our dedicated platform to allow our fans and supporters premier access to USD events and facilities. As the undisputed leader in intercollegiate athletics ticketing, this relationship supports sustainable growth and enhances accessibility for our dedicated Torero community. We can’t wait to get started!”

Kimya Massey, Associate Vice President & Executive Director of Athletics at the University of San Diego

 

USD Athletics will also tap into Paciolan’s integrated Oracle Eloqua-powered PAC Mail email marketing solution to engage fans and build a personalized customer experience. Fans and donors will receive tailored marketing emails alerting them of upcoming events and offers based on their interests, previous transactions, donations and attendance history.


The University of San Diego mascot, Diego Torero, a Spanish Bullfighter, walking the edge of the court at a basketball game.

 

“We take pride in providing solutions and world-class support to meet the demands of top-performing athletic programs,” said Christian Lewis, Chief Revenue Officer at Paciolan. “Our focus on service, innovation, and community gives programs like USD the tools to elevate the fan experience, engage fans & donors more effectively, and streamline operations across every event.”

Christian Lewis, Chief Revenue Officer at Paciolan

 

The Paciolan platform integrates seamlessly into the official website and the soon to be announced SIDEARM Sports mobile app of USD Athletics, which will continue to provide secure, convenient, and easily accessible links to purchase tickets. USDToreros.com, is powered by SIDEARM Sports, a division of Paciolan’s parent company, Learfield.

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