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Paciolan to Provide Vermont Athletics with Integrated Ticketing and Marketing Solutions

The University of Vermont logo overlaid on an image of Vermont fans cheering.

Irvine, CA (July 1, 2025) – Vermont Athletics announced today a new partnership with Paciolan, Learfield’s premier ticketing and marketing solutions provider for college athletics and entertainment venues. Beginning July 1, Paciolan is set to provide the Catamounts with industry-leading mobile ticketing technology for all ticketed sporting events held at Patrick Gymnasium, Gutterson Fieldhouse, and Virtue Field.

 

UVM Athletics is thrilled to be partnering with Paciolan to provide Catamount Country with this cutting-edge ticketing platform that brings a new level of convenience and access for our great UVM fans. This collaboration reflects our commitment to providing the best possible experience for our loyal supporters as we look forward to another unforgettable year ahead.

Jeff Schulman, University of Vermont Director of Athletics

 

Catamount fans will see a vast improvement in the complete ticket-purchasing process as Paciolan’s digital technology will enable guests to purchase tickets, receive them instantly via text, and scan for event entry with NFC contactless technology, all on their mobile devices. The partnership also delivers Paciolan-hosted merchant services, unlocking new payment methods such as Apple Pay and Google Pay while also providing fraud and chargeback prevention services.


An overview of a University of Vermont basketball game with players on the court and fans in the stands.

 

Beyond primary ticketing, the Paciolan platform will also directly integrate with SeatGeek’s secondary ticketing services, providing Catamount ticket holders an easy way to manage and sell their tickets through SeatGeek’s highly-rated mobile experience while feeding invaluable data on fans and ticketing back to Vermont Athletics.

 

Vermont will also utilize PACMail, Paciolan’s email marketing solution, to allow fans to receive tailored marketing emails alerting them of upcoming events and offers based on their affinities, interests and previous transactions, bringing Catamount fans enhanced engagement with their favorite events and teams.

 

“We are ecstatic to have Vermont Athletics join the Paciolan community. It’s an exciting time to be a Catamount and we look forward to engaging new and existing fans for their athletic department with enhanced mobile ticketing and marketing technology.”

Christian Lewis, Chief Revenue Officer at Paciolan

 

The Paciolan platform integrates seamlessly into the official website of Vermont Athletics, UVMAthletics.com, which will continue to provide secure, convenient, and easily accessible links to purchase tickets. UVMAthletics.com is powered by SIDEARM Sports, a division of Paciolan’s parent company, Learfield.


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