September's Marketing Best Practices
Multi-City Flex Plan Campaign
With two Professional Bull Riding events in the same city within 3 months of each other, PBR is launching a meta campaign with a customizable flex pack through FEVO.
For more information, please reach out to your Digital Marketing Specialist.
Evergreen Student TikTok Campaign
Wharton Center tapped into TikTok to promote student ticket discounts for its Broadway and Performing Arts series directly to MSU students. Using tight radius geo-targeting, demographic filters, and trend-focused short-form video, the campaign effectively built deal awareness and drove student ticket purchases.
For more information, please reach out to your Digital Marketing Specialist.
Captcha Graphic Content
Harvard’s CAPTCHA-inspired creative transforms a standard football ticket ad into a visual challenge. The unexpected format sparks curiosity and encourages viewers to spend more time engaging with the creative, helping drive strong in-feed engagement.
For more information, please reach out to your Digital Marketing Specialist.
